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About Us -
Our Story -
Beautifully Inspired -
Expert Craftsmanship -
Art of Living
About Us
Sheridan was founded in Australia by visionary entrepreneur Claudio Alcorso in 1967. As a boy working in the family textile printing business in Italy, Claudio acquired knowledge and a love of textiles. When he migrated to Australia, he brought with him an inherent understanding of the importance of quality as well as his passion for art and beauty. Claudio believed that beauty in art belonged to everyone, everywhere – not just on gallery walls or in ornate gold frames. His vision was to “introduce creative thought and beauty into the everyday things of life” and his down-to-earth, egalitarian way of thinking that was a perfect fit with the Australian spirit.
That’s a vision that still holds true for Sheridan today and guides us in everything we do. We’re known and loved in Australia and around the world for our beautifully designed, quality products to make life just that little bit more indulgent around the home – be it bed linen for the bedroom, towels for the bathroom, table linens, loungewear or home accessories for all the other places in the home.
Our Story
“A desire to introduce creative thought into the everyday things of life.”
Woven into Sheridan’s history is a fascinating tale. The story of Claudio Alcorso, the man who transformed the Australian textile industry and helped to shape and define Australian culture. Alcorso was a pioneer and innovator, driven by a desire to introduce creative thought and beauty into the everyday things of life, a philosophical thread which still runs through Sheridan today.
1938
In 1938 Claudio Alcorso set sail from Rome and landed on Australian shores dressed in a white linen suit. With a pioneering spirit he paved the way for the Australian textile and creative industries. He became a founding father of Silk and Textile Printers in Sydney, which became Sheridan in 1967.
1946
Alcorso collaborates with renowned Australian artist William Dobell and Margaret Preston to bring art into the home through textiles.
1967
The brand name Sheridan is coined over a glass of wine.
1970
A controversial advertising campaign saw famous Australian women, including Mrs. Susan Peacock, promoting Sheridan in their bedrooms.
The campaign turned heads for many reasons; it introduced printed sheets to Australia – highly innovative in its time – and pictured well-known identities in their bedroom, which was highly risqué in the 1970’s.
The campaign turned heads for many reasons; it introduced printed sheets to Australia – highly innovative in its time – and pictured well-known identities in their bedroom, which was highly risqué in the 1970’s.
1980
Sheridan takes its brands to the world and the famous ‘towel man’ turns heads.
1987
Sheridan collaborates with Australian artists Jenny Kee and Ken Done to transform iconic art into bed linen.
1987
Quintessential Australian Elle McPherson is the face of Sheridan.
2014
Sheridan brings Beautiful Australian Living to the world and launches new home lifestyle categories including Baby, Loungewear, following with Table Linen and Scent.
Beautifully Inspired
Hand painted in our Sydney design studio.
In Australia we feel close to nature. The “great Australian outdoors” defines our way of life, and even in our cities we’re still only a pebble’s throw from the bush or the beach.
It’s raw, unadulterated, unfussed-with, and unpretentious. Just your regular down-to-earth kind of beautiful. It was an inspiration to Claudio Alcorso. At Sheridan, we’re passionate about capturing that unique Australian spirit in our designs and bringing its beauty into everyday life. ‘We have our own team of artists in house and love collaborating with other artists and designers – both established and emerging – to find fresh and unique interpretations of beauty through art, craft and design. Every piece that we create is a one-of-a-kind artwork that’s been designed and hand-painted in our Sydney design studio by people who know and love the essence of Australia.
Expert Craftsmanship
Genuine passion, meticulous care and skilled craftsmanship are values worth celebrating.
At Sheridan, we believe that beauty should be crafted to last. Genuine passion, meticulous care and skilled craftsmanship are values worth celebrating. After all, the details make all the difference. We love that our artworks are all bespoke, and hand-painted by artists in our Sydney design studio and that we employ a team of skilled artisans.
We are proud to manufacture our creations all over the world – seeking out the very best technical capability to achieve superior printing or weaving construction bar none, but no matter where a Sheridan piece is created, it is put through its paces by our in-house quality team in Australia.
All these things leave us feeling happy and gratified – which is good news, because we have the highest standards in the industry to meet: our own.
Art Of Living
The most beautiful homes aren’t bought off a shelf.
They are created with imagination, creativity, and the unique personality and love of those who live in them. Your home is a reflection of who you are, and that is why we think beautiful homes need to be created by you. We’re passionate about helping you do just that by providing inspiring decorating ideas, curated collections and suggestions to help you create the beautiful home and lifestyle of your dreams. What’s more, we make it all easy and straightforward with our great service and practical advice. Whether it’s in-store, on-line or somewhere in-between, we’re passionate about bringing Beautiful Australian Living to you.
Visit us in store or call us on 1800 625 516 (free call Australia) to discuss how we can help bring your home dreams to life.
